Most people don't think of medicine as invention. At Merck, it's the most important kind.

To get people to rethink invention, we went to the hubs of the latest and greatest (Silicon Valley & Silicon Alley) and asked the locals to name the most impactful inventions.

Then we turned the camera to the invention that matters most: a cure.

And we got shortlisted for a Cannes Lion along the way...